The platform is rolling out a updated setting that enables them to cut down on the quantity of artificial intelligence-produced videos appearing in their feeds. This move comes as the company revealed that it currently hosts over 1 bn AI videos.
Trial and Implementation
The new functionality is being tested over the next few weeks before a full-scale rollout. This advancement comes amid a rise in content created by AI, fueled by new AI video creators.
AI Content on Other Platforms
Recent reports that almost 10% of the most rapidly expanding video streams on a popular video site exclusively feature content made by AI. A large amount of this output is classified as “AI slop”, a label for substandard, mass-produced content that is often illogical or surreal.
Our research shows that numerous viewers like content produced via AI tools, from digital art to informative clips, and we intend to provide users the ability to increase or decrease of that, depending on their own choices,” stated a company executive.
AI on the Platform
The platform shared that there are currently over a billion videos on its service labeled as AI-generated. In total, over 100 million media items are uploaded to the platform every day, making AI content a relatively small part of its complete catalog.
How to Adjust Settings
Viewers will be capable of limit or boost the level of AI-generated videos they view by accessing the topic control feature in the app and selecting the AI content topic. Further subjects that are already be adjusted under the setting cover news, fashion, aesthetics, and dance.
AI Disclosure Rules
Its policies require creators to label “realistic” artificially created content, and it bans malicious fake videos of celebrities or crisis events. Any believable artificial content that is without a tag can be taken down under its terms of service.
Furthermore, the app will now add an artificially created tag to content created with its built-in AI features, or identified by an cross-platform project for spotting content made by AI. This action is aimed to deter users from attempting to circumvent the disclosure requirement.
Educational Initiatives
The company is furthermore launching a two million dollar AI literacy fund for specialists and institutions to develop educational content about responsible artificial intelligence. This project will benefit educational bodies dedicated to teaching programming and robotics.
Content Safety Approach
TikTok has justified its content review process, during discussion over proposals to make redundant numerous content moderators in the UK. The company is expected to eliminate a significant number of roles in its trust and safety team in London, with trade unions and digital protection specialists voicing alarm that people are being substituted by machine-led review.
A trust and safety lead stated that people-led review would continue to be important, but automated tools can protect employees by filtering out the most harmful content before it has to be seen by people. The platform reported a notable drop in explicit and harmful content reviewed by safety staff over the last 12 months due to the use of its automated systems.
It is vital to combine staff and AI to maintain a secure environment,” the executive stated. “We’ll have staff as part of that process, but we also think it’s extremely critical to limit contact with unsafe media as swiftly, which is the area in which a significant AI assistance is really helping us operate efficiently.”
